Comment

Good design opens new markets

Recently TDCo was asked by BAE Systems, the third largest defense contractor in the world, to retouch several photos of helicopter seats.

THE CHALLENGE: The original images were just quick shop photos from their engineering team, but they still wanted the images to look great for their pitch to one of the world's top helicopter manufacturers. The originals were dull and faded, but they wanted them ready for prime-time. This is where TDCo came in.

THE WIN: let's let the client do the talking--

“Troodon Design allowed BAE Systems rotor wing business to move quickly with new product concepts addressing a 12 million dollar market segment which we had little previous market share in. Thanks Troy for your professionalism, attention to detail, and timeliness in helping address this emerging opportunity!”

— BAE SYSTEMS, manufacturers of air, land, sea, cyber, and future technologies for allied military defense programs

Comment

Comment

Hiring Troodon Design was a $500k/yr decision for this Seattle company

For the sake of anonymity, we're protecting names of clients for this case study--

In January of this year, TDCo was asked by one of our large corporate clients to lead the design process for an urgent RFP response pitch. Our client was on the clock to produce a defense of their services (and reputation) to not only one of their biggest customers but one of the largest companies in that industry with revenues around half a billion worldwide!

THE DESIGN CHALLENGE: successfully develop an on brand and innovative design system for what became a 60-page response to their client's RFP with these branding goals in mind...

- They needed to stand out from some stiff, well-known competition.

- The design flow needed to be customized to the customer's request.

- They needed to present a clear and clever series of pitches.

- They needed to visually tell their story in a way the competition would never think to. 

THE WIN: TDCo partnered with our client through every phase of the process, who eventually prevailed, and retained their $500k annual client...and industry reputation!

“I wanted to pass on our teams thanks for your good work today and through the RFP process. With a big group and multiple deadlines including last weekend I know it’s been a challenge. Look forward to working with you again soon!”

 

Comment

Comment

Ad designs being featured in Hollywood publications

This June, our advertising design work will be published by three major entertainment industry publications in Los Angeles: the Director's Guild of America (DGA Quarterly), the Producer's Guild (Produced By Magazine), and the Creative Handbook. Thank you Studio Wings for pulling Troodon Design in on your ad design & 2018 rebranding efforts!

(We'll update this blog post with the design when it's published!)

Comment